You are teacher, working on a project, heading up a department, or responsibile for implementing new initiatives inside your school.
A problem that you've seen, heard, or experienced
A good idea, but no implementation plan. A great set of projects, but no core innovation
or unsure on where to start with your solution, how to take it forward, whether to take risk on it or not?
End of Program
Self-defined 8 week goals/ outcomes.
Principal proposal tested
A successful whole-school re-design program
Team/Board of advisors.
Next 8 week sprint defined
*Other self-defined outcomes
Innovation Trek, is a framework for innovation in action, delivered in an 8 week sprint.
relevant high-value, personal introductions / Group Hangouts with entrepeneurs, potential customers, partners, suppliers,
hour(s) of one to one calls on a frequent basis with your virtual co-founder
Getting out of the building with customer/user
hours of online videos, blogs, assignments
website developer hours, film-animator hours.
One to Ones: Week 1-2
Create 2 expanded problem definitions from multiple stakeholder perspectives (teachers, senior leaders, parents, other startups).
Interview scripts (jobs to be done, pain, gain and alternative solutions, + debriefs
One to Ones: Week 3-4
Create 2 value propositions for teachers and test and co-design these with key stakeholders (teachers and principal)
One to Ones: Week 5-6
Create 2 minimum viable products to test with 2 groups of teachers. (A/B testing). Testing for behaviour change and impact.
One to Ones: Week 7-8
Decide on 1 solution, create a proposal (value, costs, funding streams, timelines, etc) for school-wide implementation. Sign-off to implement at whole-school level.
Value Proposition - - Customer Relations - How do you get, keep and grow customers?
SPIN selling Neil Rackham
The Tipping Point: Macolm Gladwell: How new ideas become the norm
The Story Factor:
Storytelling for organisational change agents
To sell is Human: Dan Pink: Pitch worksheet.
Map your influencers...
Building a virtual team and giving the a stake...
1. Establishing a sense of urgency.
2. Creating the guiding coalition
3. Developing a change vision
4. Communicating the vision for buy-in
5. Generating Short-term wins
Whole School Model
One to Ones: Week 0
Interview, expectation setting, kick-off, program guide, pre-requisites, high-level goals
Shutup and Listen
Replay and Search
Show, not tell, to sell
Make it happen
Your job is to sell before developing any feature
Teacher Segments - How do you find your teacher archetype?
Know how change happens inside your school, who to appeal to and when...
“MVPs have twin goals: learning what problems we should be solving, and driving risk out of our current (hypothetical) business model by testing fundamental assumptions.”
How to Test Your Minimum Viable Product
Don’t let the minimum win over the viable
Your job is to go go go with developing one solution
Package your value to principal and teachers, not features for users
Your job is to 'search' for a repeatable and scalable re-design model
This is not a project, or initiative or a business, but an INTERNAL startup
Channels - How does your product get to customers?
What’s your strategic intent?
Distribution is God
- Design your days with Co.Creator slots for 20-30 minutes every day
- Design principles: Fail-fast, test everything, "get (right) shit done"
Revenue Models - How do you make your money?
Partners - Who are your partners and suppliers?
Resources, Activities and Costs - What is most important for the business?
Getting out of the classroom